Kuto: An immersion into the brand universe
Chagall brings Kuto's brand image to life at its Griffintown, Montreal location
Kuto called upon Chagall to bring its brand image to life in its environment. This exciting challenge allowed us to showcase our expertise in interior design and commercial millwork, contributing to immersing customers in the Kuto universe.
An interior design consistent with the brand identity
Guided by the established brand image of the Kuto franchise, we developed an interior design that perfectly reflects the company's values and identity. The goal was to create an environment consistent with the brand's visual communication, while bringing a unique and memorable touch to this restaurant.
Architectural elements and custom furniture for a strong identity
Distinctive architectural elements, such as illuminated Kuto logo signs and accent walls in the brand's colors, were designed to mark Kuto's identity from the entrance. The custom furniture, both elegant and functional, meets the needs of customers and staff, while reinforcing the visual harmony of the space. Tables and chairs with clean lines and Kuto's emblematic colors invite customers to relax and enjoy their meal.
Informative and aesthetic signage
Signage and displays have been carefully integrated into the environment, using the colors and patterns of Kuto's graphic charter. Practical information, such as menus and promotions, is presented in a clear and attractive way, contributing to the customer experience. Signage is no longer limited to its informative function. It becomes a decorative element in its own right, adding a touch of originality and refinement to the space.
Carefully selected materials and finishes for a refined atmosphere
The carefully selected materials and finishes highlight Chagall's attention to detail. Solid wood, metal, and colorful elements in the furniture and decoration bring a touch of warmth and elegance to the space. The subdued lighting and architectural elements above the bar and on the ceilings contribute to creating an intimate and friendly atmosphere.
A success that strengthens Kuto's identity
Chagall's work has enabled Kuto to concretely translate its brand image into this restaurant, creating a unique and immersive customer experience. The space is both functional and aesthetic, contributing to customer attachment to the brand. This project illustrates Chagall's ability to create bespoke environments that meet the specific needs of its clients, while embodying their values and vision.